Crowd's wisdom helps South Korean search engine beat Google and Yahoo from the New York Times describes South Korea's most popular search engine, Naver.
Naver currently has a 77 percent share of all searches from within South Korea. Daum.net follows with 10.8 percent, Yahoo with just 4.4 percent and Google with a tiny 1.7 percent of Korean Web searches.
Why does Google fall short in South Korea? Wayne Lee, an analyst at Woori Investment and Securities, said "No matter how powerful Google's search engine may be, it doesn't have enough Korean-language data to trawl to satisfy South Korean customers."
Naver's founders realized that when searching in Korean, there was hardly anything to be found. So they set out to create the content and databases, so that when you would search in Korean, you would find quality content. Naver set up "Knowledge iN" in 2002, enabling Koreans to help each other in a type of real-time question-and-answer platform. On average, 44,000 questions are posted each day with about 110,000 returned answers.
The company is now the most profitable in South Korea and employs "27,000 workers, posted 299 billion won, or $325 million, in profit out of 573 billion won in sales last year. It has a market value of nearly 8 trillion won," says the New York Times article.
Google and Yahoo are making efforts to catch up in this market. Google, for example, recently announced an answers service for Russia that could also come to South Korea (see Google Launches "Question and Answers" In Russia). Google also recently has tried to jazz up its Korean home page (see Google's New 'Animated' Home Page In Korea).
Subscribe to:
Post Comments (Atom)
-
Opening the black box of Deep Neural Networks via Information - https://arxiv.org/pdf/1703.00810.pdf 지금까지 딥 러닝은 어떻게 동작하는지 이해할 수 없다고 믿어져왔다...
-
음성 인공지능 분야에서 스타트업이 생각해볼 수 있는 전략은 아마 다음과 같이 3가지 정도가 있을 것이다: 독자적 Vertical 음성 인공지능 Application 구축 기 음성 플랫폼을 활용한 B2B2C 형태의 비지니스 구축 기 음성 플랫폼...
-
As mentioned ago, I've been forming up the Hamburg project with Hyunsik Choi. Let's see more detail in the diagram of computing met...
No comments:
Post a Comment